Businnes plan: hotel "Palm Tree"

Darbas anglų kalba. Executive summary. Company’s description. Vision. Mission statement. Location. Physical condition. Facilities and services. Style and type of operation. Positioning of the hotel. Human Resources. Recruitment. Selection. Social and environmental. Technological. Business strategy. Marketing plan. Factors. Clientele analysis. Target market. Market analysis. The competitors and competitive rivalry (Five Porter’s forces). SWOT analysis. Strategy and tactics. Sales strategy. Porter’s five force. Threat of entrants. Power of Supplier. The power of buyer. Threats and Substitutes. Risks assessment. Control. Cause and effect analysis. Operating budget.